Need-To-Know Insights, Guidance, and News to Get You a Step Closer in Winning
Discover expertly crafted articles, recent winners' top secrets, and practical advice to bring you closer to big prizes.
Sweepstakes for Social Good: How Brands Are Using Giveaways to Spread Awareness
Sweepstakes are no longer just about winning a prize—they’ve become powerful tools for driving positive change. From promoting mental health awareness to championing sustainability,...
The Role of Sweepstakes in the Travel Industry: How Airlines and Hotels Use Giveaways
Sweepstakes have become a powerful marketing tool in the travel industry, allowing airlines, hotels, and travel companies to generate excitement, attract new customers, and reward loyal ones...
Running a Sweepstakes? Here’s How to Navigate Laws and Avoid Legal Pitfalls
Running a sweepstakes can be an exciting way to engage your audience and promote your brand. However, it’s crucial to understand and comply with U.S. laws governing sweepstakes to ensure yo...
Gamification in Sweepstakes: How Games Are Enhancing User Experience and Participation
Sweepstakes are no longer just simple “enter your email and win” promotions. Today, brands are turning to gamification, adding game-like elements to sweepstakes to drive...
Common Sweepstakes Mistakes That Can Cost You (2025 Update)
Running a sweepstakes sounds easy, but in 2025, a simple mistake can lead to fines, lawsuits, or account bans. Read first: Legal Loopholes: What You Need to Know Before Running a Sweepstakes Mi...
The Secret Sauce Behind Viral Sweepstakes: Why Some Campaigns Explode While Others Fail
What makes one sweepstakes campaign go viral while another barely gets noticed? The answer lies in a few critical factors: strategic timing, compelling prizes, seamless user experience,...
The Ethics of Sweepstakes: What’s Fair Game and What’s Not?
Sweepstakes are powerful tools for marketing—but with great promotional power comes ethical responsibility. While many giveaways are conducted with integrity, others skirt the line, raising questions abo...
Retargeting Participants: How to Convert Sweepstakes Entrants into Customers
Running a sweepstakes can build your email list and grow your social following quickly, but what happens next? Many brands leave value on the table by failing to retarget participants. Read:&nb...
U.S. Tax Considerations for Sweepstakes Winners: What You Need to Know
Winning a sweepstakes can be exciting, but it’s important to understand the tax responsibilities that come with prizes. Knowing what to expect ensures you stay compliant and avoid surprises when f...