Need-To-Know Insights, Guidance, and News to Get You a Step Closer in Winning

Running a sweepstakes is a great way to engage customers, but it’s important to ensure the process is fair, transparent, and compliant with regulations. Read: Setting the Record Straight: Yes, Sweepsta...

Entering sweepstakes can be exciting, but are you unknowingly giving away too much personal information? With digital sweepstakes booming, it’s essential to understand how to protect your data while s...

Sweepstakes aren’t just for big brands with massive marketing budgets. Small businesses can also leverage giveaways to attract new customers, boost engagement, and increase brand loyalty. Read:&n...

Sweepstakes offer a chance to win everything from cash to luxury vacations with little to no financial investment. But are they actually worth your time? This article breaks down the costs, potential benefits, and st...

Gen Z (born between 1997 and 2012) is changing the way brands approach sweepstakes. They want more than just prizes—they’re looking for interaction, purpose, and personalization. Here's how to make ...

Sweepstakes are powerful tools for marketing—but with great promotional power comes ethical responsibility. While many giveaways are conducted with integrity, others skirt the line, raising questions abo...

Sweepstakes remain one of the most powerful tools for brands to attract attention and grow their audience. But in 2025, simply giving away a prize isn’t enough. Consumer behavior is changing fa...

Sweepstakes can be exciting, but not every giveaway is legitimate. Scammers often disguise fake contests to collect personal details or trick participants into paying hidden fees. Here’s how to spot the warning signs...

Sweepstakes have become a powerful marketing tool in the travel industry, allowing airlines, hotels, and travel companies to generate excitement, attract new customers, and reward loyal ones...