Need-To-Know Insights, Guidance, and News to Get You a Step Closer in Winning
Discover expertly crafted articles, recent winners' top secrets, and practical advice to bring you closer to big prizes.
The Ethics of Sweepstakes: What’s Fair Game and What’s Not?
Sweepstakes are powerful tools for marketing—but with great promotional power comes ethical responsibility. While many giveaways are conducted with integrity, others skirt the line, raising questions abo...
The Future of Sweepstakes: How AI and Machine Learning Are Changing the Game
Sweepstakes are evolving, and new technologies like Artificial Intelligence (AI) and Machine Learning (ML) are at the forefront of this change. These technologies help brands run smarter, more eng...
Sweepstakes and Gen Z: What Young Consumers Really Want
Gen Z (born between 1997 and 2012) is changing the way brands approach sweepstakes. They want more than just prizes—they’re looking for interaction, purpose, and personalization. Here's how to make ...
Sweepstakes for Social Good: How Brands Are Using Giveaways to Spread Awareness
Sweepstakes are no longer just about winning a prize—they’ve become powerful tools for driving positive change. From promoting mental health awareness to championing sustainability,...
Hunting for Treasure: Where to Find Sweepstakes if you are in the US
Ever dreamt of stumbling upon a treasure trove without lifting a finger? Each year, around 55 million Americans eagerly enter sweepstakes and contests, hoping for a chance to win big. Well, my friend...
Staying Above Board: Key Steps to Legally Host Your Online Sweepstakes
So, you're gearing up to launch an exciting online sweepstakes, but before you hit that "go" button, it's crucial to ensure everything is legally sound. Here's a rundown of essenti...
Cracking the Code: Why Companies Embrace Sweepstakes
Ever wondered why companies go gaga over sweepstakes? Let's peel back the curtain and uncover the reasons behind this exciting marketing tactic. Spoiler alert: it's not just about giving away prizes – th...
How to Legally Run a Sweepstakes in Different States
Running a sweepstakes can be a fantastic way to engage with your audience and promote your brand. However, navigating the legal landscape of sweepstakes across different states can be complex. Read: Running a Swe...
Navigating Legal Waters: How to Make Your Sweepstakes Giveaway Legal
So, you're ready to host a sweepstakes giveaway and make dreams come true for your participants. But before you start handing out prizes left and right, it's crucial to ensure that your giveaway i...
